Gemini, formerly known as Bard, is a generative artificial intelligence chatbot developed by Google. Based on the large language model (LLM) of the same name and developed as a direct response to the meteoric rise of OpenAI's ChatGPT, it was launched in a limited
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capacity in March 2023 before expanding to other countries in May. It was previously based on PaLM, and initially the LaMDA family of large language models.
Developer(s) Google AI Initial release March 21, 2023; 21 months ago (2023-03-21) Operating system Web app, Android, iOS Predecessor Bard
Type Chatbot, Virtual Assistant
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Announcement
On February 6, 2023, Google announced Bard, a generative artificial intelligence chatbot powered by LaMDA. Bard was first rolled out to a select group of 10,000 "trusted testers", before a wide release scheduled at the end of the month. The project was overseen by product lead Jack Krawczyk, who described
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the product as a "collaborative AI service" rather than a search engine, while Pichai detailed how Bard would be integrated into Google Search. Reuters calculated that adding ChatGPT-like features to Google Search could cost the company $6 billion in additional expenses by 2024, while research and consulting firm SemiAnalysis calculated that it would cost Google $3 billion. The technology was developed under the codename "Atlas", with the name "Bard" in reference to the Celtic term for a storyteller and chosen to "reflect the creative nature of the algorithm underneath".
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Launch
Google opened up early access for Bard on March 21, 2023, in a limited capacity, allowing users in the U.S. and UK to join a waitlist. Unlike Microsoft's approach with Bing Chat, Bard was launched as a standalone web application featuring a text box and a disclaimer that the chatbot "may display inaccurate
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or offensive information that doesn't represent Google's views". Three responses are then provided to each question, with users prompted to submit feedback on the usefulness of each answer. Google vice presidents Sissie Hsiao and Eli Collins framed Bard as a complement to Google Search and stated that the company had not determined how to make the service profitable. Among those granted early access were those enrolled in Google's "Pixel Superfans" loyalty program, users of its Pixel and Nest devices, and Google One subscribers.
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