National Geographic (formerly The National Geographic Magazine, sometimes branded as NAT GEO) is an American monthly magazine published by National Geographic Partners. The magazine was founded in 1888 as a scholarly journal, nine months after the establishment
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of the society, but is now a popular magazine. In 1905, it began including pictures, a style for which it became well-known. Its first color photos appeared in the 1910s. During the Cold War, the magazine committed itself to present a balanced view of the physical and human geography of countries beyond the Iron Curtain. Later, the magazine became outspoken on environmental issues.
National Geographic (formerly National Geographic Channel; abbreviated and trademarked as Nat Geo or Nat Geo TV) is an American pay television network and flagship channel owned by the National Geographic Global Networks unit of Disney Entertainment and National Geographic Partners, a joint venture between
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The Walt Disney Company (73%) and the National Geographic Society (27%), with the operational management handled by Disney Entertainment.